Changing the SEO Titles and Meta Descriptions for ArchivesLogin to your WordPress site.Navigate to the Yoast SEO Plugin.
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Click on “Search Appearance” on the left side of the menu.Navigate to Archives along the top of the page.Change the “SEO title” and “Meta description”More items…•.
By using these meta tags, you can boost your website’s SEO.Title Tag. The title tag is the first HTML element that specifies what your web page is about. … Meta Description. … Canonical Tag. … Alternative Text Tag. … Robots Meta Tag. … Open Graph Meta Tags and Twitter Cards. … Header Tags. … Responsive Design Meta Tag.
Do stick to character counts— Title tag should be around 60 – 72 characters in length or about 5 – 10 words. Meta description should be no longer than 135 – 160 characters.Don’t exceed counts—The search engines will simply cut off excess text, potentially causing your links and descriptions to be less readable.
VIDEO
How to Write Perfect Meta Descriptions for SEOMake Each Meta Description Unique. Each page of your website should have a unique meta description that accurately describes the page’s content. … Use Unique Target Keywords. … Don’t Make Them Too Short. … Don’t Make Them Too Long. … Write for Humans, Not Robots.
Title Tag – This is the text you’ll see at the top of your browser. Search engines view this text as the “title” of your page. Meta Description Attribute – A brief description of the page. Meta Robots Attribute – An indication to search engine crawlers (robots or “bots”) as to what they should do with the page.
Google and other search engines no longer consider the keywords meta tag, but they are smart enough to figure out what keywords and phrases have been used in the pages content, title and meta description. Disregard the keywords meta tag all together and focus on your titles, descriptions, and on page content.
VIDEO
The meta description length is between 120 – 158 characters, up to 920 pixels. See the details below or see a title length limits.
Now let’s look at tips for writing and optimizing them.Shoot For A Meta Description Length Under 1000px. Google will truncate meta descriptions longer than a certain length. … Use Your Main Keyword In Your Meta Description. … Start With A Question, Then Show You Have The Solution. … Include A Bonus.
Meta tags are important because they impact how your site appears in the SERPs and how many people will be inclined to click through to your website. They will therefore impact your traffic and engagement rates, which can impact your SEO and rankings. Meta tags are an important part of a solid SEO strategy.
VIDEO
Do Meta Tags matter for SEO in 2020? Yes, they do, but not all Meta tags can help you in 2020. In my experience, if you want to rank high in Google in 2020 then you also need to focus on high-quality content and user satisfaction.
The meta title refers to the title of a HTML document that is displayed both in Search Engine result snippets as well as the page’s tab in browsers. Alternative descriptions include “title tag” or “page title”. Adding a title to the page’s HTML is done so within the
of the document, using the
tag.<br /> <span id="qa-what-is-meta-title-and-meta-description-in-seo"></span></p><h2 id="what-is-meta-title-and-meta-description-in">What is meta title and meta description in SEO?</h2><p>Title tags and meta descriptions are bits of HTML code in the header of a web page. They help search engines understand the content on a page. A page’s title tag and meta description are usually shown whenever that page appears in search engine results. (We’ll look at some examples of this later.)</p><div class="mb-5"><iframe src="https://youtube.com/embed/ClXTdjsXKFU" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-how-do-you-write-a-meta-description"></span></p><h2 id="how-do-you-write-a-meta-description">How do you write a meta description?</h2><p>How to write a great meta descriptionStick to your brand voice and tone, but also keep it conversational.Include your primary keyword if you can do so naturally.Make sure you convey value to the reader.Include a call-to-action, i.e. “Learn more here.”Write in active voice.More items…•<br /> <span id="qa-how-do-you-write-a-description"></span></p><h2 id="how-do-you-write-a-description">How do you write a description?</h2><p>8 Easy Rules to Write Product Descriptions That SellKnow Who Your Target Audience is.Focus on the Product Benefits.Tell the Full Story.Use Natural Language and Tone.Use Power Words That Sell.Make it Easy to Scan.Optimize for Search Engines.Use Good Product Images.<br /> <span id="qa-how-do-you-write-a-good-title-tag"></span></p><h2 id="how-do-you-write-a-good-title-tag">How do you write a good title tag?</h2><p>5 Tips for Writing Title TagsWrite unique titles for every page. Every page on your website is unique and your title tags should reflect that. … Pay attention to length. … Use your target keyword (but don’t overdo it). … Be descriptive of what’s on the page. … Make a (brief) case for what’s on the page.<br /> <span id="qa-what-are-meta-descriptions"></span></p><h2 id="what-are-meta-descriptions">What are meta descriptions?</h2><p>The meta description is an HTML attribute that provides a brief summary of a web page. Search engines such as Google often display the meta description in search results, which can influence click-through rates.<br /> <span id="qa-what-is-a-meta-tag-example"></span></p><h2 id="what-is-a-meta-tag-example">What is a meta tag example?</h2><p>Meta tags provide information about the webpage in the HTML of the document. … They can use this information for ranking purposes, to display snippets in search results, and sometimes they can ignore meta tags. Example of meta tags include the<title> and <description> elements.</p><div class="mb-5"><iframe src="https://youtube.com/embed/81deLWy4nb8" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-how-do-i-add-a-meta-description"></span></p><h2 id="how-do-i-add-a-meta-description">How do I add a meta description?</h2><p>How to write a great meta descriptionKeywords: do make sure your most important keywords for the webpage show up in the meta description. … Write legible, readable copy: this is essential. … Treat the meta description as if it’s an advert for your web-page: make it as compelling and as relevant as possible.More items…•<br /> <script type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Do stick to character counts— Title tag should be around 60 – 72 characters in length or about 5 – 10 words.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-you-write-a-meta-tag'\u003eread more\u003c/a\u003e"},"name":"💨How do you write a meta tag?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"How to Write Perfect Meta Descriptions for SEOMake Each Meta Description Unique.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-you-write-a-meta-title-and-description'\u003ereading more\u003c/a\u003e"},"name":"💨How do you write a meta title and description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Title Tag - This is the text you'll see at the top of your browser.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-what-is-the-difference-between-meta-title-and-meta-description'\u003eread\u003c/a\u003e"},"name":"💨What is the difference between meta title and meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Google and other search engines no longer consider the keywords meta tag, but they are smart enough to figure out what keywords and phrases have been used in the pages content, title and meta description.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-does-google-use-meta-keywords'\u003ereading more\u003c/a\u003e"},"name":"💨Does Google use meta keywords?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Changing the SEO Titles and Meta Descriptions for ArchivesLogin to your WordPress site.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-i-change-meta-description'\u003eread\u003c/a\u003e"},"name":"💨How do I change meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"By using these meta tags, you can boost your website's SEO.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-what-are-good-meta-tags'\u003elook at\u003c/a\u003e"},"name":"💨What are good meta tags?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta tags are important because they impact how your site appears in the SERPs and how many people will be inclined to click through to your website.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-what-is-the-importance-of-meta-tags'\u003emore\u003c/a\u003e"},"name":"💨What is the importance of meta tags?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Do Meta Tags matter for SEO in 2020? Yes, they do, but not all Meta tags can help you in 2020.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-do-meta-keywords-matter-2020'\u003econtinue reading\u003c/a\u003e"},"name":"💨Do Meta Keywords Matter 2020?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"The meta title refers to the title of a HTML document that is displayed both in Search Engine result snippets as well as the page's tab in browsers.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-what-is-meta-title'\u003efigure out\u003c/a\u003e"},"name":"💨What is meta title?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Title tags and meta descriptions are bits of HTML code in the header of a web page.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-what-is-meta-title-and-meta-description-in-seo'\u003econtinue reading\u003c/a\u003e"},"name":"💨What is meta title and meta description in SEO?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"How to write a great meta descriptionStick to your brand voice and tone, but also keep it conversational.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-you-write-a-meta-description'\u003eread more\u003c/a\u003e"},"name":"💨How do you write a meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"The meta description length is between 120 – 158 characters, up to 920 pixels.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-many-characters-is-a-meta-description'\u003ereading more\u003c/a\u003e"},"name":"💨How many characters is a meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Now let's look at tips for writing and optimizing them.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-you-write-a-meta-description-in-2020'\u003eread more\u003c/a\u003e"},"name":"💨How do you write a meta description in 2020?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"The meta description is an HTML attribute that provides a brief summary of a web page.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-what-are-meta-descriptions'\u003eread\u003c/a\u003e"},"name":"💨What are meta descriptions?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta tags provide information about the webpage in the HTML of the document.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-what-is-a-meta-tag-example'\u003ereading more\u003c/a\u003e"},"name":"💨What is a meta tag example?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"How to write a great meta descriptionKeywords: do make sure your most important keywords for the webpage show up in the meta description.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-i-add-a-meta-description'\u003eread\u003c/a\u003e"},"name":"💨How do I add a meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"8 Easy Rules to Write Product Descriptions That SellKnow Who Your Target Audience is.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-you-write-a-description'\u003econtinue\u003c/a\u003e"},"name":"💨How do you write a description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"5 Tips for Writing Title TagsWrite unique titles for every page.\u003ca href='https://getmobipromo.com/qa/quick-answer-what-is-meta-title-and-description.html#qa-how-do-you-write-a-good-title-tag'\u003elook at\u003c/a\u003e"},"name":"💨How do you write a good title 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